Samsung Galaxy Alpha is an Android smart phone manufactured by Samsung Electronics. Inaugurated on August 13, 2014, the device was released in September 2014. The high-end device, Galaxy Alpha is Samsung's first smartphone to incorporate metal frames, although the rest of its physical appearance still resembles previous models like the Galaxy S5. It also incorporates Samsung's new Onynos 5430-on-chip system, which is the first on-chip system to use the 20 nanometer manufacturing process.
Galaxy Alpha receives mixed reviews; although praised for its higher quality and design compared to previous products, the device is designed for a simple specification compared to its flagship partner, Galaxy S5, and because its price is too high for what they consider to be the "mid" range "of smartphones.
Video Samsung Galaxy Alpha
Development
Samsung has historically been criticized for continuing to use low-quality polycarbonate materials on its flagship smartphone product, even as its competitors have made mobile phones using high-quality plastic or aluminum unibody frames. Despite these problems with quality builds, Samsung is still considered the most dominant Android OEM. However, in July 2014, the company reported the lowest profit in more than two years, and its market share decline from 32.3% to 25.2% over the past year. The loss of market share is mainly due to increased competition from vendors such as HTC and LG, and similarly increasing competition in the middle and low market of vendors such as Huawei and Motorola (currently in the process of being sold by Google to Lenovo).
In early June 2014, leaked pictures of the upcoming Samsung phone tentatively known as "Galaxy F", featured alongside Galaxy S5: it incorporates a metallic frame, a thin bezel around the screen rather than S5, and allegedly includes a quad HD screen, Snapdragon 805 system-on-chip, along with heartbeat and water/dust-proofing sensors from S5. On June 18, 2014, Samsung will introduce the LTE-Advanced S5 version with a quad HD screen, specifically for release in South Korea. The Samsung representative stated that they "do not plan" to release this device globally.
At the end of July 2014, further images leaked from the rumored device, now identified as "Galaxy Alpha"; the device described now is a mid-range device positioned beneath the S5, incorporating a metal frame, a 720p 4.7 inch (119 mm) screen similar to the Galaxy S III, and no expandable storage. On July 31, 2014, Kim Hyun-joon, senior vice president of Samsung's cellular business, told investors that the company plans to release a new device that incorporates "new material" by the end of 2014. Critics interpret the statement as a sign that the company plans to make smartphones metal, but it could also be a new entry in the Galaxy Note series.
On August 13, 2014, Samsung officially launched Galaxy Alpha. Samsung Electronics CEO JK Shin explains that Alpha "is built and designed based on the specific desires of the consumer market." The company is touted that Galaxy Alpha will mark a "new design approach" for Samsung products, and elements from Alpha can appear on Samsung models in the future.
In December 2014, it was reported that, just three months after its launch, Samsung plans to end Alpha production for its successor, the same Galaxy A5 with the same design but more competitive at competitive prices along with Galaxy A3 and A7. Samsung's new design philosophy will be fully realized by its 2015 flagship, Galaxy S6, which incorporates a glass-unibody metal frame.
Maps Samsung Galaxy Alpha
Specifications
The overall design of the Galaxy Alpha is an evolution that occurs on the Galaxy S5, incorporating a carved metal frame and a dimpled plastic back cover. With a thickness of 6.7 mm (0.26 inches) At that time, Galaxy Alpha is the company's thinnest smartphone.
The international model of Alpha uses octa-core, Exynos 5430 system-on-chip; consisting of banks of four 1.8 GHz Cortex-A15 cores, and four 1.3 GHz Cortex-A7 cores. The Exynos 5430 is the first on-chip system to use the 20-nanometer HKMG production process. The international model is the first device to incorporate Intel XMM7260 modem for Advanced 6 LTE category support. The US model includes a Snapdragon 801 2.5 GHz processor instead; both models will include 2 GB of RAM.
Galaxy Alpha has a 4.7 inch (120 mm) Super AMOLED PenTile 720p screen, and also includes a rear-facing 12 megapixel camera, fingerprint and heartbeat sensor, and removable 1860 mAh battery. This device includes 32 GB of storage can not be upgraded, and run Android 4.4.4 "KitKat" but can be upgraded to Android 5.0.2 "Lollipop" with Samsung TouchWiz software.
Reception
While praising Samsung's decision to start producing smartphones that incorporate actual metal in its design, critics noted that despite its "premium" appearance, the Galaxy Alpha's internal specifications are "mid-range" compared to the S5, with special emphasis placed. on smaller screens and lower resolutions, replacement of USB 3.0 ports with USB 2.0 ports, and smaller batteries. However, Ars Technica notes that lower screen resolutions may offset lower capacity of device batteries, and ExtremeTech also notes that smaller batteries will make the device lighter, and lower screen resolution can improve Samsung's Android distribution response. In conclusion, Alpha is considered by ExtremeTech to be a "hedge against some disturbing trends for the world's largest smartphone maker," believes that its sleeker shape and higher quality design is an attempt to keep up with it - upup iPhone 6, which features a 4.7 inch screen.
Engadget describes Galaxy Alpha as Samsung's "most beautiful phone", praising its design for "simple, yet elegant, minimal, yet abundant". Its overall performance is considered to be equivalent to the Galaxy S5, and its screen is described as "acceptable" for its class. However, the Galaxy Alpha was criticized for being too expensive for its class, concluding that "the only reason you want to pick this on the Galaxy S5, which is available for the same price, is that you prefer a smaller size or more solid build.However, this design is not one-and-finish, you'll be able to get the same and finish on Note 4 and Note Edge (albeit with a bigger screen). "
Popular culture
Singer BeyoncÃÆ' Â © Filmed a video for his 2014 song 7/11 (song) using his camera.
References
Source of the article : Wikipedia
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